Subscription Video On Demand (SVOD) services are in high demand. Consumers are loving these memberships because of their cheaper prices, ease of use and 24/7 access to videos anytime, anywhere and from multiple devices.
And guess what? You don’t have to work in the TV or film industry to be a part of this ever-growing space. There are many types of businesses and brands who are already working to expand their SVOD name in this industry. In particular, fitness brands are a popular niche that offer video on demand channels for their loyal followers. And fitness professionals are discovering the SVOD business model to be an excellent source to capitalize their video content and increase their product value.
If you’re looking for a way to fit in a workout during your busy schedule, try out a fitness video subscription for access to an extensive video library of workouts! Here are some popular on demand fitness channels who have seen incredible success in translating their workouts into video on demand content:
Check Out These Fitness SVOD Channels:
Daily Burn has grown into one of the biggest names in the fitness and wellness industry. Their SVOD channel offers a wide variety of 1,000+ videos on dance, cardio, yoga, strength training and more. Daily Burn even asks for your fitness goals and preferences to deliver a personalized plan you will succeed in.
Free Trial: 30 Days
Subscription Cost: $19.95/month
Exhale Spa saw a huge opportunity in translating their fitness classes into a second offering with a SVOD channel. The recently launched platform, Exhale On Demand, connects subscribers to total well-being video content on categories including barre, cardio, yoga, HIIT and meditation. Exhale strives to deliver an experience that is transformational yet mindful for people of all fitness levels.
Free Trial: 7 Days
Subscription Cost: $14.00/month
Peloton started out as a stationary bike with a video screen where you could view streaming workouts. Since then, they’ve expanded their offering into a full-blown SVOD channel called, Peloton Digital. This subscription offers users access to on demand videos on cycling, bootcamp and floor & outdoor workout videos.
14 Day Free Trial
Subscription Cost: $19.49/month
John Garey TV is a virtual base for pilates and fitness enthusiasts who are looking learn more on how to effectively perform pilates technique and form. John Garey is a pilates expert and is continuously working to share his insight and content on premium pilates and fitness programs to reach his audience across multiple regions.
Mat-Only Subscription Cost: $12.00/month
JGTV All-Access Subscription Cost: $20.00/month
Here’s another business who was strictly brick & mortar and translated their in-person workouts to video on demand content. Club Pilates has over 400 studio locations across the U.S. and they wanted to provide their members with a way to practice pilates who are unable to stop by for an in-studio workout. Their subscription offers an extensive video library of pilates workouts to practice with whether you have as little as 5 minutes or a full hour. Within their app, they make it easy for users to find the perfect workout with their three filters – location, equipment and body part focus.
7 Day Free Trial
Subscription Cost: $29.99/month
Booya Fitness aims to help users find any fitness class they can imagine. Here you’ll find workout videos including, yoga, strength conditioning, dance, bootcamp, HIIT, kickboxing, barre and more. Their wide variety of content allows subscribers to go with a workout they already love or try out something new!
30 Day Free Trial
Subscription Cost: $9.99/month
Pure Barre has over 350 locations across the United States and has grown to be the largest barre franchise in North America. This boutique studio also wanted to make a name for themselves in the video on demand industry, so they recently launched their very own SVOD channel, Pure Barre On Demand. It’s for anyone looking to strengthen their entire body and empower their mind. All you’ll need is a wall or chair, some sort of weight and you’re ready for great workout!
7 Day Free Trial
Subscription Cost: $29.99/month
Want to launch your very own SVOD platform?
Each and every one of these fitness brands have grown their subscription offering into a successful product for their business. SVOD is the most profitable stand-alone video offering for fitness and wellness brands. It’s a powerful way to start generating recurring revenue while increasing your subscriber value.
Are you looking to launch your own SVOD channel? Contact us today at firstname.lastname@example.org and learn how we partner with businesses and brands to help create a lucrative channel for their video content.